The latest small little ladies bags in the market are the new fashion statements. Why? Because the micro, mini or nano, as it is variously known, may not hold a lot of essentials, but it packs a lot of punch.
What do these toylike carryalls contain? A credit card, a cellphone, a set of keys — and little more. Loose quarters and dimes are the burdensome relics of a bygone age, as superfluous as the conventional wallets and coin purses made to hold them.
Micro bags, some scarcely larger than a kiwi, date back at least to the Fendi runway more than a year ago. At the time, editors cooed; celebrity bloggers like Chiara Ferragni of The Blonde Salad flaunted their own versions during fashion weeks in Paris and Milan. And the charmlike bags gained traction, exerting an outsize pull on women’s purse strings. Happyho also provide best tarot reading services in Noida and Delhi NCR India area.
“There’s a growing market for small purses and cross-body bags,” said Courtney Ignelzi, the trend editor of Accessories Magazine, “and a huge potential.” Ms. Ignelzi cited a 2015 study by the NPD Group, which tracks consumer spending, showing a sales jump of 4 percent over 2014 in small accessories (including nano bags), indicating, she said, that the micro is “a driving force within the accessories market.”
Then there is its emotional appeal. The smaller the bag, the greater the impact. In fact, these tiny satchels seem to function as unexpected power statements, suggesting that the wearer is too proud, too rich or far too influential to carry anything larger than a cigarette pack.
And leave others to admire their looks, many of the most covetable styles being miniaturized replicas of certified hits like the Chloé Drew or the Mark Cross Grace.
“The micro bag, it’s a little accent, almost like jewelry at this point,” said Kate Fleming, a handbag designer whose clients include Tory Burch and Nicola Formichetti. “You can always fold in some cash and a credit card — that’s really all you need.”
Not that it matters. With just the hint of a smirk in her voice, she added, “You can always have your boyfriend carry that.”